iOS app hit $1.5K MRR in 34 days
Frederick James(@_frederickjames) / 2026-07-02 10:23 UTC
Short excerpt
My app hit $1.5k mrr in 34 days
Appleadmaxxed my way to 1k mrr.
Revenue clues
- The undisclosed iOS app has an MRR of $1.5K in 34 days; about $1K MRR in the previous 25-30 days; pricing $49.99/year, $14.99/month, $7.99/week (the text and reply have an inconsistency on the $7.99 weekly/month caliber, and subsequent replies are listed as weekly); Apple takes a 15% commission; the first round CPA of TikTok ads is $29, and the second round is $16, currently $50/day to find winner; early Apple Search Ads stage revealed spending $584, revenue $964, profit after tax/refund $235
- Apple Search Ads competitive product keyword minimum volume; RevenueCat data exports + Apple ad spend leave it to Claude for suggestions; PostHog optimization 12-13 steps onboarding; GPT-Image-2/Figma for store graphics; start TikTok ads after $1K MRR; iOS only, SwiftUI + RevenueCat
Summary
This is a key upgrade from the previous habit tracker case: instead of just saying "to $1K MRR", the approach of reaching $1.5K MRR in 34 days is broken down into advertising, pricing, onboarding, data analysis and subsequent TikTok purchases. The most notable thing is that early profits are not huge: after platform fees, refunds, and advertising, growth is fast but cash efficiency requires continued viewing of LTV/retention.
Research value
This is a key upgrade from the previous habit tracker case: instead of just saying "to $1K MRR", the approach of reaching $1.5K MRR in 34 days is broken down into advertising, pricing, onboarding, data analysis and subsequent TikTok purchases. The most notable thing is that early profits are not huge: after platform fees, refunds, and advertising, growth is fast but cash efficiency requires continued viewing of LTV/retention.
Evidence note: High: The author's long post disclosure, with RevenueCat screenshots, with pre-order $1K MRR, profit/ROAS, pricing and channel records that can be cross-verified; still missing product name and complete P&L
Metadata
- Product or business
- Undisclosed iOS habit tracker / B2C app
- Engagement metrics
- 488 likes / 13 retweets / 64 replies / 9 quotes / 28,715 views / 571 bookmarks
- Credibility
- High: The author's long post disclosure, with RevenueCat screenshots, with pre-order $1K MRR, profit/ROAS, pricing and channel records that can be cross-verified; still missing product name and complete P&L
- Snapshot source
- Curated X revenue research snapshot