First app reached $1,000 MRR
chillkrakenfilm（@maxfranzen） / 2026-07-05 16:35 UTC
Short excerpt
Just hit $1,000 MRR
All with organic traffic
Revenue clues
- RevenueCat screenshot shows MRR 1,013 US$, last 28 days revenue 781 US$, 62 active subscriptions, 1,590 new customers; author says it started building in March and just hit $1,000 MRR; cost/profit not disclosed
- No audience, no funding, no team; mainly organic traffic; just started Apple Search Ads the day before posting
Summary
Here’s a sample mobile app that “goes organic to $1K MRR, then tests Apple Search Ads on a small scale.” Different from the existing Apple Search Ads volume cases, Max Franzen first proved that there was natural demand before starting paid channels; it is worth tracking whether ASA can be scaled up without destroying cash efficiency.
Research value
Here’s a sample mobile app that “goes organic to $1K MRR, then tests Apple Search Ads on a small scale.” Different from the existing Apple Search Ads volume cases, Max Franzen first proved that there was natural demand before starting paid channels; it is worth tracking whether ASA can be scaled up without destroying cash efficiency.
Evidence note: High: The author disclosed it himself and brought screenshots of RevenueCat, and the timeline and channels are clear; but the details interface failed to read, and the product name, pricing, advertising costs, and net profit after platform commissions were missing.
Metadata
- Product or business
- Undisclosed first app
- Engagement metrics
- 0 likes / 0 retweets / 0 replies / 0 quotes / 22 views / 0 bookmarks
- Credibility
- High: The author disclosed it himself and brought screenshots of RevenueCat, and the timeline and channels are clear; but the details interface failed to read, and the product name, pricing, advertising costs, and net profit after platform commissions were missing.
- Snapshot source
- Curated X revenue research snapshot