How failing 7 times made me $1,000,000
Mario（@null_deref） / 2026-07-03 14:55 UTC
Short excerpt
The next app I worked on made $1,000,000.
Pushscroll, which I build with my co-founder Alejandro.
Revenue clues
- Pushscroll has accumulated revenue of $1,000,000, the author claims current $100K+ MRR, and provides a RevenueCat verified link; the failed product SpeedBump took about 5 months and earned $0; visible cost clues are only early purchase of Ahrefs 32 euros, full advertising/creator costs are not disclosed
- TikTok/Reels/Instagram native content; verified with fake demo before going online, about 80K views, 500 comments requested the build; then hard paywall, single audience, real content, not Product Hunt, X build in public or slow feedback ASO/SEO
Summary
This is the strongest B2C app failure review this round. Its value is not just $1M in revenue, but the difference between the same founder’s $0 SpeedBump in 5 months and Pushscroll’s $100K+ MRR. It’s not about the complexity of the product, it’s about verifying the distribution first, going to the platform where the user is, and using a hard paywall to let the revenue feed back the distribution. Suitable for comparison with iOS app advertising purchase cases: Pushscroll is more like short video demand verification + social native content drive.
Research value
This is the strongest B2C app failure review this round. Its value is not just $1M in revenue, but the difference between the same founder’s $0 SpeedBump in 5 months and Pushscroll’s $100K+ MRR. It’s not about the complexity of the product, it’s about verifying the distribution first, going to the platform where the user is, and using a hard paywall to let the revenue feed back the distribution. Suitable for comparison with iOS app advertising purchase cases: Pushscroll is more like short video demand verification + social native content drive.
Evidence note: High: The author himself
Metadata
- Product or business
- Pushscroll, a B2C app that requires you to do push-ups to continue browsing your phone; failed product SpeedBump is an app that reduces doomscrolling
- Engagement metrics
- 241 likes / 11 retweets / 13 replies / 17 quotes / 54,792 views / 583 bookmarks
- Credibility
- High: The author himself
- Snapshot source
- Curated X revenue research snapshot